1 Describe what is meant by a niche market

2. Explain the purpose of developing a business

Question

1- Describe what is meant by a niche market.

2. Explain the purpose of developing a business

strategy.

3. Analyse how managing knowledge and skills contributes to IMI’s competitive advantage. 1. A niche market is the subset of the market on which a specific product is focused. The
market niche defines as the product features aimed at satisfying specific market needs,
as well as the…

Business